Concept & Design Unit – Post B: Junior Strategic Planner/Project Manager

As the voice of citizens, the European Parliament stands for European democracy. The Directorate-General for Communication (DG COMM) amplifies its message of the Parliament to reach every corner of Europe. We help connect Members of Parliament to the people they represent, and we communicate what the Parliament is, what it does, and what it stands for. When Parliament speaks, we make sure it’s heard.

We are committed communication professionals coming from various professional and academic backgrounds.

In the Concept & Design Unit, we are responsible for branding, strategy, concept, copy and key visuals behind the European Parliament's major institutional campaigns like the next European Elections campaign, the Sakharov Prize, the LUX Film Prize, together.eu, etc. 

We strive to work like an in-house creative agency. 

The Concept & Design Unit is composed of two teams, the Concept team and the Design team. This role is within the Concept team. 

1. Strategic planning and research

• Research Eurobarometer data to define the ideal campaign message for the ideal target audience;
• Draft detailed campaign briefings to copywriters and creatives;
• Review assets (posters, newsletters, story-board, social posts, etc.) and assess whether they fit in the strategy;
• Research best practices that can be applied to better communicate the EU;
• Analyse brand recognition survey data and help to identify insights and compile reports.

2. Account coordination

• Develop together with the client the brief for a specific communication product and make sure that the creative production matches the client’s needs;
• Make sure that the communication product is ready on time. For a given project, the function typically includes researching and sourcing content, coordinating and organising meetings, planning and time scheduling as well as reporting;
• Support in brand management tasks, including helping to maintain and populate a brand asset management system, coordinating the production of core brand assets, and answering frequently asked questions on brand related questions under the supervision of a brand manager;
• Supporting the organisation of brand-related training sessions, including helping to draft internal communications and compiling and monitoring attendance lists and data;
• The function does not refer to design aspects of creative development, although talented colleagues will find plenty of opportunities to contribute to the creative process.

• You have obtained/will obtain a university degree (level 6 of EQF or higher) at least three months before the starting date of the traineeship;
• You are trained in strategic communication and branding;
• You have experience in working in an advertising agency is a plus;
• You have knowledge of the EU and political science more broadly is a plus;
• You are fluent in English (native-equivalent level a plus);
• you are passionate about better communicating the EU;
• You are able to communicate complex policy matters in a short, simple and relatable way;
• You are detail-oriented and able to work in a fast-paced environment meeting client needs and deadlines;
• You have an entrepreneurial mindset with an inclination to push creative boundaries.

The European Parliament is dedicated to fostering an inclusive and equitable workplace. We welcome all candidates, regardless of their geographical, racial or ethnic origin, political or religious beliefs, age, disability, gender identity, sexual orientation, socioeconomic background, civil status, or family situation.