Concept and Design Unit - Post B: Junior Strategic Planner & Account Manager | Concept Team

The European Parliament stands for European democracy. We help connect it to people.  

This entails providing complete and impartial information to citizens and media about the European Parliament, and assisting Members in their communication activities. 

The Directorate-General for Communication (DG COMM) strives to reach and engage the right audience with the right message at the right time and in doing so, deliver world-class communication. We are committed communication professionals coming from various professional and academic backgrounds.

In the Concept & Design Unit, we are responsible for branding, strategy, concept, copy and key visuals behind the European Parliament's major institutional campaigns like the next European Elections campaign, the Sakharov Prize, the LUX Film Prize, together.eu, etc.

We strive to work like an internal communication agency.

The Concept and Design Unit is composed of two teams, the Concept team and the Design team. This role is within the Concept team.

Candidates should expect a mix between research, strategy development, branding, project coordination and administrative tasks.  

You will work under the supervision of a senior colleague on the following tasks:

1. Strategic planning and research

• Research Eurobarometer data to define the ideal campaign message for the ideal target audience;
• Draft detailed campaign briefing to copywriters and creatives;
• Review assets (posters, newsletters, story-board, social posts, etc.) and assess whether they fit in the strategy;
• Research best practices that can be applied to better communicate the EU;
• Analysing brand recognition survey data and helping to identify insights and compile reports.

 2. Account coordination

• Develop together with the client the brief for a specific communication product and make sure that the creative production matches the client’s needs;
• Make sure that the communication product is ready in time;
• For a given project, the function typically includes researching and sourcing content, coordinating and organising meetings, planning and time scheduling as well as reporting;
• Support in brand management tasks, including helping to maintain and populate a brand asset management system, coordinating the production of core brand assets, and answering frequently asked questions on brand related questions under the supervision of a brand manager;
• Supporting the organisation of brand-related training sessions, including helping to draft internal communications and compiling and monitoring attendance lists and data.

• Trained in strategic communication and branding;
• Experience in working in an advertising agency is big plus;
• Knowledge of the EU and political science more broadly a plus;
• Fluency in English (native level a plus);
• Passionate about better communicating the EU;
• Able to communicate complex policy matters in a short, simple and relatable way;
• Detail-oriented and able to work in a fast-paced environment meeting client needs and deadlines.  

The European Parliament is dedicated to fostering an inclusive and equitable workplace. We welcome all candidates, regardless of their geographical, racial or ethnic origin, political or religious beliefs, age, disability, gender identity, sexual orientation, socioeconomic background, civil status, or family situation.